BUS 001. COURSE SPECIFIC STUDY SKILLS FOR BUS 101
1 lec. 0 lab. 0 cr. hr. (1 credit equivalent)

BUS 001 is a study skills course designed for those students who require support in BUS 101, Business Mathematics, taught by the instructor of BUS 101 with which it is content correlated. BUS 001 will include practical work with notetaking, textbook mastery, examination preparation and test taking techniques, as well as specific strategies for acquiring proficiency in business mathematics.

BUS 100. BUSINESS ADMINISTRATION INTRODUCTORY SEMINAR
1 lec. 0 lab. 1 cr. hr.

Designed for students in the business curricula, this course will focus on personal development and effective strategies for successful completion of the AAS and AS degrees. Personal educational goals, career planning, good study approaches, reading and writing skills, and using college resources, such as the library and Internet, will be among the topics examined in the seminar. Students will develop an individual ‘plan for the self’ emphasizing individual goals and how they expect to achieve them.

BUS 101. BUSINESS MATHEMATICS
3 lec. 0 lab. 3 cr. hrs.

This course focuses on the application of fundamental arithmetical computations to practical business problems. Topics studied include: percentages, purchase discounts, interest calculation, mark-up and mark-down, taxes and payroll. Students may use personal calculators as an aid in covering course content.

BUS 102. INTRODUCTION TO BUSINESS
3 lec. 0 lab. 3 cr. hrs.

A survey course introducing business and non-business students to the world of business. This course will provide the student with a basic knowledge and understanding of the major aspects of the American business system and their interrelationships. Topics include economic systems, forms of business ownership, legal aspects of business, the management of resources, the importance of the market, capital acquisition and financing, accounting, risk management, information acquisition and distribution, social responsibility and opportunities in business.

BUS 103. KEYBOARDING FOR INFORMATION PROCESSING
1 lec. 1 lab. 1 cr. hr.

Development of basic touch keyboarding skills for individuals who will be using keyboards for inputting information. Instruction will occur using computer terminal keyboards and specialized keyboarding computer software. Note: This course will be offered
on a seven-week basis, four hours per week.

BUS 104. BUSINESS ORGANIZATION AND MANAGEMENT
3 lec. 0 lab. 3 cr. hrs.

A study of the managerial process and the social and organizational forces that shape and define the manager’s job. The objective of the course is to examine the basic managerial functions of planning, organizing, motivating and controlling in order to develop an understanding of issues as they are found in business practice.

BUS 105. ADVERTISING
3 lec. 0 lab. 3 cr. hrs.

A study of the procedures and techniques of advertising. Attention is given to the purposes of advertising, the creation of advertising ideas, the writing of copy, trademarks, fundamentals of advertising layout, selecting and using media, market research and the advertising agency.

BUS 106. PROFESSIONAL SELLING
3 lec. 0 lab. 3 cr. hrs.

The role of selling in the context of a marketing environment. Creative, ethical, professional selling and its practical application to industrial, wholesale, retail and service situations are explored. Topics include communication skills, planning sales calls and sales presentation, meeting objections, closing the sale, service after the sale, careers in sales and the use of technology, such as computer software and the Internet.

BUS 107. PRINCIPLES OF MARKETING
3 lec. 0 lab. 3 cr. hrs.

A study of principles underlying the development and distribution of goods and services for organizational and consumer needs. Topics include: development of the marketing concept, legal and cultural environment, marketing research, segmentation, buyer behavior, product development, pricing, wholesaling, retailing, advertising, selling and Internet applications.

BUS 109. INTRODUCTION TO MICROSOFT EXCEL
1 lec. 0 lab. 1 cr. hr.

This course is designed to introduce students to the basics of spreadsheet software using Microsoft Excel. This course will cover worksheet basics, creating, formatting, editing and printing worksheets and charts. An introduction to Windows will also be included.

BUS 110. INTRODUCTION TO MICROSOFT ACCESS
1 lec. 0 lab. 1 cr. hr.

This course is designed to introduce students to the basics of database software using Microsoft Access. This course will cover basic database management, the functions of creating, editing, printing and manipulating a database. An introduction to Windows will also be included.

BUS 111. INTRODUCTION TO MICROSOFT POWERPOINT
1 lec. 0 lab. 1 cr. hr.

This course is designed to introduce students to the basics of presentation software using Microsoft Power Point. This course will cover presentation basics, creating, formatting, editing, printing and delivering presentations. An introduction to Windows will also
be included.

BUS 112. INTRODUCTION TO MICROSOFT WORD
2 lec. 0 lab. 2 cr. hrs.

This course is designed to introduce students to the basics of word processing software using Microsoft Word. This course will cover basic word processing features including creating, editing, formatting, and printing documents including letters, multi-page reports, tables and mailing labels. An introduction to Windows will also be included.
Prerequisite: BUS 103 with a grade of C or better.

BUS 131. REAL ESTATE: PRINCIPLES AND PRACTICES I
3 lec. 0 lab. 3 cr. hrs.

Approved by the New York State Division of Licenses, this course, together with BUS 132, is designed to prepare students for the real estate brokers’ licensing examination. Topics considered include the nature, importance, and character of land; ownerships and interests; contracts, deeds; voluntary alienation; liens; taxes and assessments; transfer of title and title closing; and various aspects of agency operation.

BUS 132. REAL ESTATE: PRINCIPLES AND PRACTICES II
3 lec. 0 lab. 3 cr. hrs.

A continuation of BUS 131, this course is designed for students preparing for the real estate broker’s licensing examination. Topics studied include the brokerage office, mortgages, general business law, leases, property management and insurance, license law, financing and selling real estate, and real estate evaluation.
Prerequisite: BUS 131.

BUS 141. INTRODUCTION TO HOSPITALITY AND TOURISM
3 lec. 0 lab. 3 cr. hrs.

An introduction to global travel and tourism and the role they play as major retailers. Topics include career options, corporate travel administration, transportation, hotel industry, tourism boards, convention centers and park services. The role of tourism and marketing procedures will also be included.

BUS 142. DESTINATIONS
3 lec. 0 lab. 3 cr. hrs.

The study of countries, their geography, political alignments and cultures. Major tourist destinations and attractions will also be discussed. The student will be able to design a complete itinerary at the conclusion of the course.
Prerequisite: BUS 141 or permission of instructor.

BUS 151. INTERMEDIATE PROFESSIONAL KEYBOARDING
3 lec. 0 lab. 3 cr. hrs.

This course, designed for individuals planning to work as office professionals, promotes the further development of basic keyboarding skills and emphasizes the production of a wide range of typical business correspondence, tables reports, and forms from unarranged and rough draft sources. The jobs students prepare and the formats they use are based on current office practices. The minimum speed requirement is 40 net words per minute for five minutes, with a maximum of five errors. Inputting information will occur using computers and Microsoft Office software.
Prerequisites: BUS 103 and BUS 112 with a grade of C or better.

BUS 152. MACHINE TRANSCRIPTION
3 lec. 0 lab. 3 cr. hrs.

This course combines the skills of keyboarding, written communications, listening and decision making. The student will be trained to simultaneously operate transcription equipment and apply the skills of spelling, punctuation, grammar, formatting and problem solving during the transcription process. Transcription material will include legal and medical material as well as other business topics such as banking and insurance.
Prerequisites: BUS 103 and BUS 112.

BUS 161. MANAGEMENT OF RETAIL OPERATIONS
3 lec. 0 lab. 3 cr. hrs.

The principles of successful retail store management are analyzed. The topics discussed include retailing as an economic force, types of retail stores and their organizational structure, planning and management of store services, customer behavior and the basics of merchandising.

BUS 162. FUNDAMENTALS OF FASHION
3 lec. 0 lab. 3 cr. hrs.

The first course deals with a basic fashion vocabulary; how fashion trends develop; the producers, designers, retailers and consumers of fashion. Fashion influences from Europe and the U.S. as well as the fashion press, are also discussed. The way we live and the things we do are related to fashion as an element of change in our economy.

BUS 207. MARKETING MANAGEMENT
3 lec. 0 lab. 3 cr. hrs.

A study of the application of the principles underlying effective marketing management. Through the use of case analysis, class discussion and research, the student will examine the impact of marketing management decisions on such areas as: product development, promotion, pricing and distribution.
Prerequisite: BUS 107.

BUS 208. SMALL BUSINESS MANAGEMENT
3 lec. 0 lab. 3 cr. hrs.

A practical application of management principles to small business. Topics include: how to start a small business, franchising, sources of capital, how to buy a small business, location analysis, employee relations, financial control, inventory control, advertising, selling, credit and legal aspects of business.
Prerequisite: BUS 102 or 104 or 107 or permission of the department.

BUS 210. BUSINESS COMMUNICATION
3 lec. 0 lab. 3 cr. hrs.

This course provides instruction and practice in various forms of written and oral communication used in the workplace. The focus of written work is on developing an effective writing style for memos, letters and reports; learning appropriate business document formatting and improving grammar, punctuation and usage. Oral communication skills are developed by preparing and delivering business presentations and by working in group settings. Electronic communication methods include the use of e-mail and the Internet.
Prerequisite: ENG 101.

BUS 215. BUSINESS LAW I
3 lec. 0 lab. 3 cr. hrs.

An introduction to the legal environment in which business functions. Topics studied include: the judicial system, business related torts, the law of contracts and sales, and agency.
Prerequisites: BUS 102 or BUS 104 or PAL 120 or departmental permission.

BUS 216. BUSINESS LAW II
3 lec. 0 lab. 3 cr. hrs.

As a continuation of BUS 215, the course focuses on the impact of the law on business in such areas as negotiable instruments, personal property and bankruptcy.
Prerequisite: BUS 215 or permission of the department.

BUS 242. FRONT OFFICE ADMINISTRATION
3 lec. 0 lab. 3 cr. hrs.

This course focuses on the hotel, motel, convention center and resort segments of the hospitality field. Technical knowledge and practical job-related skills are emphasized. Guest speakers from local hotel chains, franchises and convention centers will support classroom lectures. Some interactive role-playing and hands-on projects will be included.
Prerequisite: BUS 141.

BUS 243. ADMINISTRATIVE OFFICE MANAGEMENT
3 lec. 0 lab. 3 cr. hrs.

A study of current office management practices and procedures. Subjects include office organization and supervision, system and procedure analysis, data processing, office equipment, form design and control, office layout, storing and retrieving information, communication and office salary administration. Experience in solving office management problems is simulated through case studies and projects.
Prerequisite: BUS 102 or BUS 104.

BUS 244. HUMAN RESOURCE MANAGEMENT
3 lec. 0 lab. 3 cr. hrs.

This course is designed to provide an in-depth study of the processes of managing the human resources of an organization. It includes the acquisition, training, and development, remuneration and reward, utilization, and motivation of an organization’s human assets. Major attention is paid to the legal and social aspects of the environment as they relate to human resources. The impact of unions on the organization’s human resources is also studied.
Prerequisite: BUS 102 or BUS 104.

BUS 254. INTERNATIONAL BUSINESS
3 lec. 0 lab. 3 cr. hrs.

This course provides an overview of international business. Specifically, it provides the students with a description and analysis of the mechanics of doing business abroad. It discusses how the cultural, economic, environmental, legal and political differences they learned about in previous courses affect the success of U.S. business abroad. Lastly, it provides a discussion of the various functional areas of international business (management, marketing, accounting and finance).
Prerequisite: BUS 102 or 104.

BUS 255. OFFICE PRACTICE
3 lec. 0 lab. 3 cr. hrs.

This course will give students a perspective on the role of administrative support professionals and recognition of the technological developments that have affected office roles. Topics include the changing workplace, mastering technology, filing and records management, handling mail, succeeding in the work environment, time management, writing and presenting successfully, professional growth and human relations. Projects requiring the use of a variety of computer software as well as the use of the Internet and email will be included in this course.
Prerequisites: BUS 103 and BUS 112.

BUS 256. ADVANCED MICROCOMPUTER APPLICATIONS
3 lec. 0 lab. 3 cr. hrs.

This course is designed to further develop the student’s ability to work with advanced features of spreadsheets and presentation software. Students will also design and extract information from databases. Using the Microsoft Office Suite and working in a Windows environment, students will also learn how to integrate these packages to create sophisticated business documents. They will explore the powerful and flexible features of the software in the context of real-world business situations.
Prerequisites: BUS 109, BUS 110 and BUS 111 or CIS 111 with a grade of C or better or permission of the instructor.

BUS 263. MERCHANDISE MANAGEMENT
3 lec. 1 lab. 3 cr. hrs.

The functions of the buyer and the importance of developing buying plans are discussed. The elements of mathematical computation and retail accounting procedures necessary for employment in a merchandising capacity are emphasized. Topics include the six month plan, inventory procedures, open-to-buy, the stock sales ratio, model stocks, unit control procedures, customer preference merchandising and the role merchandising division.

BUS 271. SPECIAL STUDY PROJECT I
1 cr. hr.

A special learning experience designed by one or more students with the cooperation and approval of a faculty member. Proposed study plans require departmental approval. Projects may be based on reading, research, community service, work experience, or other activities that advance the student’s knowledge and competence in the field of business or related areas. The student’s time commitment to the project will be approximately 35-50 hours.

BUS 272. SPECIAL STUDY PROJECT II
2 cr. hrs.

Similar to BUS 271, except that the student’s time commitment to the project will be approximately 70-90 hours.

BUS 273. SPECIAL STUDY PROJECT III
3 cr. hrs.

Similar to BUS 271, except that the student’s time commitment to
the project will be approximately 105-135 hours.

BUS 290. BUSINESS INTERNSHIP
1 lec. 8 lab. 3 cr. hrs.

This course provides students with a real world laboratory in which to gain work experience in various types of businesses or similar institutions. The work experience will be 120 hours in duration. The internship will be customized to meet the specific needs of the student intern. Consequently, specific learning objectives must be developed by the collaboration of the intern, the on-site supervisor, and the faculty sponsor. Some typical areas of student learning can be focused on: accounting, marketing, advertising, sales, management, finance, insurance, real estate, public relations, human resources, banking, or any business-related area that meets the student’s needs. In addition, interns meet one hour per week at a regularly scheduled time to discuss and share experiences. Internship logs and special reports are required.
Prerequisites: Matriculation in ACC and BUS; sophomore status
with 30 credits, including 12 credits in BUS or ACC or instructor
permission.